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Wednesday, September 15 • 4:20pm - 5:25pm
Building Brands that Stand for Values: A Case for D&I and ESG

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The rest of 2021 and the entirety of 2022 remain a mystery for many brands. It can seem increasingly difficult to forecast or plan for the future. Yet, marketers must move forward, in this panel session, we will discuss the critical issues shaping the future of marketing: 
  • Understanding the importance of what a brand stands for and its growing importance with the customers 
  • Case studies from brands that stood for D&I and ESG initiatives 
  • Dealing with consumer techlash resulting from digital marketing disconnect

Moderator
avatar for Jess Davey

Jess Davey

Chief Marketing Officer, McCann Worldgroup Asia Pacific
Jessica has over fifteen years experience working with some of the world's leading FMCG companies, including Coca-Cola, Unilever, Heineken, Mondelēz, Philips and Mars.Jessica has led integrated teams that span advertising, digital, PR and shopper marketing at a regional and global... Read More →

Speakers
avatar for Mariam Al-Foudery

Mariam Al-Foudery

Group Chief Marketing Officer, Agility
Mariam Al-Foudery leads global marketing and sustainability at Agility, a $5 billion logistics company operating in 100+ countries. Overseeing a senior team of functional leaders on multiple continents, Mariam is responsible for driving digital marketing, corporate communications... Read More →
avatar for Siew Ting Foo

Siew Ting Foo

Chief Marketing Officer, Greater Asia, HP
avatar for Venaig Solinhac

Venaig Solinhac

SVP & CMO, Olam


Wednesday September 15, 2021 4:20pm - 5:25pm GMT+08