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Wednesday, September 15 • 3:50pm - 4:20pm
Evolving your marketing strategy - Unlocking and accelerating post pandemic brand growth

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This session will highlight how the role of CMO continues to be one to challenge current marketing assumptions and unlock new growth opportunities. Post pandemic there are definite consumer and shopper behaviour shifts which vary in their impact across categories. What are some of the questions the CMOs need to ask their teams and initiatives they should take to deliver accelerated brand growth?

Speakers
avatar for Arvind Iyer

Arvind Iyer

Marketing Director, Kimberly-Clark
Arvind is currently the Marketing Director for Kimberly-Clark Thailand, overseeing marketing for Household Tissue and Baby Care products spanning iconic brands like Kleenex, Scott and Huggies. Prior to this role, Arvind has spent over 7 years with Kimberly-Clark in various roles bases... Read More →


Wednesday September 15, 2021 3:50pm - 4:20pm GMT+08